Past Webinars and Sessions

 
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Sept. 17, 2020 Automotive Discussions: Part 2

As the business of automotive continues to restart across the country, ThinkLA has created a set of webinars that will tee up to this year’s Automotive Summit on Oct. 21. These hour-long sessions will discuss how marketing, media, and data will help automakers drive their business forward through unprecedented times in the automotive industry.

Join our second Automotive Discussion on Sept. 17 at 11 AM PST / 2 PM EDT as we focus on how the dealer and automotive consumer purchase model has evolved in rapid fashion in just a matter of months. During this webinar, we'll hear from key stakeholders across the OEM, Dealer, and Automotive Online Marketplace space on how they've adapted, evolved, and successfully navigated this new automotive retail world.

Speakers:
• Laura T. Barnes, Vice President, The Thompson Organization
• Tyson Jominy, VP, Data And Analytics, JD Powers
• Eric Peterson, Marketing Communications Manager, The Lincoln Motor Company
• Spencer Scott, SVP, Advertising And Digital Marketing, Cargurus

Watch the video
Listen to the podcast episode
Deck


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Aug. 11, 2020
Automotive Discussions: Part 1

As the business of automotive continues to restart across the country, ThinkLA has created a set of webinars that will tee up to this year’s Automotive Summit on Oct. 21. 2020. These hour-long sessions will discuss how marketing, media, and data will help automakers drive their business forward through unprecedented times in the automotive industry.

Our first Automotive Discussions session took place on Aug. 11 as moderators Randall McAdory (Pandora VP, Head of Industry, Automotive) and Joe Kyriakoza (IHS Markit VP, General Manager Automotive Marketing Services) sat down with industry experts to discuss how strategies around media, data, and marketing are being used to help automakers thrive in a rapidly changing auto industry.

Speakers:
• Jim Helberg, EVP/Chief Media Officer, RPA
• Joe Kyriakoza, VP and General Manager, Polk Automotive Data, IHS Markit
• Randall W. McAdory, VP, Head of Industry, Automotive, Pandora
• Andela Zepeda, Chief Marketing Officer, Hyundai Motor America

Watch the video
Listen to the podcast episode


Aug. 6, 2020 @ 11 AM
Business, Boycotts, and Social Media Influence

Social media platforms are seeing civil rights leaders calling attention to rampant racism, users being confronted with misinformation, and advertisers left wondering where they can ethically advertise... and where they need to draw the line on hate speech and misinformation. Multiple headlines each day tell the story: as a business model, as a venue for engagement online, as a de facto public square leading up to a consequential election — social media is facing big challenges that demand our collective attention and creativity to solve. This panel discussion focuses on stakeholders interested in fixing the problem.

Speakers:
Moderator: Lauren Johnson, Senior Advertising Reporter, Business Insider.
• Jessica Moreno, Co-Founder and Chief Product Officer, Mesh
• Kevin Samy, Former President Obama Advisor
• Chris Paul, Executive Director, Verizon

Watch the video
• Listen to the Podcast Episode

 
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July 23 @ 11:00 AM
ThinkLA TownHall: A Necessary Discussion about Race.

At our ThinkLA TownHall: A Necessary Discussion about Race. our goal to have participants gain insight as to how we can do better as individuals and organizations through educating ourselves about ongoing racism and having important and necessary conversations. The discussion will be led by LaTasha Gillespie (Head of Diversity, Amazon Studios) and will give our community members a chance to face uncomfortable topics head-on. We hope you'll join us with an open mind and heart. 


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June 25 @ 11 AM:
Cannabis Industry: During and Post Pandemic

With the cannabis industry being deemed essential in the U.S. during the COVID-19 pandemic, is this the time when cannabis brands will thrive in the industry? Hear from our expert panel about the impacts the coronavirus has had on the cannabis industry and what the future holds for this essential plant.
Panelists:
• Evan Eneman
: Sands Lane Capital
Angela Pih: Papa & Barkley
Jim Baudino: Fiorello Agency
Iran Hopkins: Akerman LLP


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June 18, 2020 @ 11 AM:
The State of Agencies: A Discussion on Resilience

The pandemic has had a huge impact on agencies and the advertising industry. It benefits all of us to realize that this is not a short-term problem; we should focus on being resilient and flexible. How can we adapt and make this an opportunity for ourselves and our clients?

Our panelist for this discussion:
• Marla Kaplowitz, President and CEO, 4A's
• Juan Suarez, SVP, Western Region, 4A's
• Pete Imwalle, RPA EVP/COO
• Moderator: Susan Franceschini, Executive Director, ThinkLA

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May 14, 2020 @ 11 AM:
Media Leaders Roundtable

Every aspect of our industry has been affected by this pandemic. In this discussion, leaders in the Los Angeles media community discuss the effects on brands, consumers, the market, and where we go from here.  
Speakers:
Moderator: Mark Egan, Mediacom
Paul Woolmington, Canvas Worldwide
Serena Duff, Horizon Media
Daniele Kohen, Mindshare

Watch the video.


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May 7, 2020
Better than Before: From Preference to Purpose

In this webinar, Kirk Souder and Licia Rester take us on the journey they have taken countless high-impact leaders, industry CCO’s, CEOs, and CIOs — to let go of the ego’s attachment to confining preferences of identity and possibility, and let the true self and deeper purpose bring us limitless new possibilities and innovation, enabling us to transform ourselves, our creative process, and our industry at large.

Recording (audio only for privacy of attendees)
Link:
Get the book The Soul Purpose Method here at a special 50% discount for ThinkLA.


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April 30, 2020
Agency Leads Roundtable

The pandemic situation has affected every aspect of our industry. Agencies and media companies have been hit hard, people are out of work, and we don’t yet know the even longer-lasting effects on the economy and our overall way of life and doing business.
Agency leaders discuss what’s happened, how they’re coping, and what the future holds for advertising, marketing, and media.
Moderator: Jean Freeman, Principal, CEO, Zambezi
Panelists: Pete Imwalle, EVP, COO, RPA; Thas Naseemuddeen, CEO, Omelet; Melissa Palazzo-Hart, COO, Managing Director, Sid Lee; Erin Riley, President, TBWA\Chiat\Day.

Watch the video.


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April 23, 2020
Maintaining A Culture of Inclusion

Our speakers discussed the care and maintenance of diversity and inclusion initiatives in this new age of remote work:
• Aaron Walton, President of Walton Isaacson;
• Laura Small, VP Director of People at RPA;
• Bianca Wilson of Say Space
• Bridgid Coulter of Blackbird

Watch the video
Find the book discussed at Amazon and help ThinkLA: White Fragility.


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April 16, 2020
Artificial Intelligence and the Next Phase of Marketing

We can talk about the future of artificial intelligence all day, but its effect on marketing is already being felt. How can you put the latest developments to work in ways that benefit your clients? Sabri Sansoy of Orchanic talks about campaigns for Toyota, Chevrolet, VW, and more. He will discuss how AI not only helped bring the concepts to life but how the technology can continue to help engage consumers on multiple levels.

Watch the video


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April 9, 2020
Navigating The New Wave of TV Viewership
Presented by Samba TV

Join experts from Samba TV as they reveal key insights from viewership data across streaming, linear, and TV genres to help marketers navigate ad disruption to reach their target audiences in this new age.

Speakers: 
• 
Dr. Jeffrey Silverman, Director of Data Science and Analytics
• Dan Ackerman, CRO, Samba TV

Watch the videoDeck


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April 2, 2020
Rishad Tobaccowala on Restoring the Soul of Business
”Change is hard. Irrelevance is worse.”
Named by Time as a top five marketing innovator, Rishad Tobaccowala draws on research and interviews, as well as over three decades of experience as a business and thought leader, Rishad will discuss how his book Restoring the Soul of Business provides practical tools and techniques that every organization can and should implement, and challenges readers to move forward with the kind of balance that catalyzes transformation and produces one great success after another. 

Order the book at Amazon

*Due to a technical issue with Zoom, a recording of this session is not available.


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March 26, 2020
Leading through Uncharted Territories with Kristian Kruse and Chris Stephens

So, now we’re all working from home, huh? The Thursday Thinkers series opens up with a discussion on what we can do today to lead our organizations through this unprecedented transition into distributed working and how to handle leadership of teams.
Hosted by Don Lupo (Director of Marketing at ThinkLA) and facilitated by Kristian Kruse (Executive and Team Coach) and Chris Stephens (Biz Ops Consultant).

Watch the videoDeck